The rise of popular home renovation TV shows makes house-flipping look seamless, where all it takes is a fresh coat of paint, some elbow grease and a can-do spirit to make a run-down property pristine and market ready. The reality is that the path to profit is not as simple as it is entertaining.
Path to home-flipping profit is not as simple as TV shows portray it
House-flipping requires diligent homework on the part of the investor, and the first step is to study the housing market to understand the going rates for home values in the area.
When mapping out the viability of a flip, investors use a calculation to determine the “after-repair value” (ARV) of the home. The ARV is the price that the home should sell for after renovations occur, based on market standards.
There is a general rule-of-thumb when seeking a profitable flip, called the 70 percent rule. Under the rule, the goal is